hondas international entry strategy

Honda is a worldwide company that is identifiable in all regions of the world. Honda does a considerable amount of business in foreign markets that it exports to. Honda’s international entry strategy is exporting for that very reason. Honda recently set up a 100% export oriented auto manufacturing facility in china to provide for all of the exporting it does. For Honda to devote a whole facility and put millions of dollars into it, Honda had to realize the advantages of making products for foreign markets. Honda’s market share in foreign countries goes up every year and the organization plans on this to keep going up due to their massive research and development that goes on with the products they provide. Honda has many competitors in the markets that they are involved with. The next paragraph will talk about Hondas international competitive strategy.